Celebrating Pancake Day With The #WhatsYourFlavour Num Noms Campaign

We may have accidentally celebrated Pancake Day a week early in this household but that means only one thing, we can do it all over again this week!

The NumNoms #WhatsYourFlavour Campaign

Num Noms are also celebrating this Pancake Day with the release of their new wacky stackables and we were very kindly offered the chance to take part in their latest #WhatsYourFlavour campaign.

What better way to celebrate Shrove Tuesday than to get the kids into the kitchen and get a little creative with their favourite figures, foods and flavours?


What Are Num Noms?

Num Noms became hugely popular in 2016 with their collectible, food based, scented figures proving to be a big hit with children across the UK. These cute, collectable figures are suitable for children aged three-years and above.

“A cupful of cuteness and a spoonful of surprise make Num Noms. To create your own flavour fusion mix a Num and a Nom. It’s a recipe for mischief with so many wacky combos. The Num Noms are the cutest, mini dishes! And, they smell so delicious!”

Introducing Series 3 Num Noms

2017 sees the launch of the Series 3 Num Noms Lights & stackable figures which include brand new food themes and flavours such as marshmallow, donuts, fruits, vegetables, sweets and fiesta foods.

Also available within Series 3 are a range of new Mystery Pots, Starter Packs, Lunch Box Deluxe Packs and Surprises In A Jar. The lip gloss range has also been expanded with new combinations of flavours such as straw-nana, peachy pina and mintberry, it’s a flavour fest!

We were sent the latest Series 3 Lunch Box Deluxe Pack along with a Num Noms Mystery Pot as part of the #WhatsYourFlavour campaign to share this Pancake Day.

Our daughter E is a huge fan of the Num Noms toys, she was certainly rather pleased to receive another set to share and to play with by combining flavours to create recipes.

Celebrating Pancake Day With The #WhatsYourFlavour Num Noms Campaign

We began by opening the Series 3 Lunch Box Deluxe pack which includes:

  • 10 x Scented Nums
  • 1 x Mystery Num
  • 2 x Scented Nom Erasers
  • 1 x Stamper
  • 1 x Collectors Menu

Celebrating Pancake Day With The #WhatsYourFlavour Num Noms Campaign

The case itself can be reused to home your children’s Num Noms collection, it also features a rather cute spoon handle for little hands to carry their collection around.

Celebrating Pancake Day With The #WhatsYourFlavour Num Noms Campaign

After investigating the contents of the rather cute case we opened the Mystery Num which we found to contain the following.

Being in the mood for a little mystery E decided she wanted to open the Mystery Pot also sent to us which we found contained the very same Num as we had just opened in the previous Mystery box along with a lip gloss which also doubles up as a pencil topper which E seemed rather taken with god help my makeup collection!

After identifying and organising all of the Num Noms we received, E began experimenting with the fuzzy feeling stamper Nom which she found produced a lovely yellow stamp ideal for adding to her rubber stamp collection.


Ready, Steady… Cook!

Finally after arranging and playing with her Num Nom figures E was ready to take her collection to the kitchen to get creative. Both J and E experimented with stacking random flavours to create some wacky topping and filling ideas for their Pancakes while I created a batter mix which to make said Pancakes from.

Should you be wondering how to create a simple Pancake Mix rather than having to use those horrid pre-made pancake mixes from a bag I have written a simple recipe which you can find here.

After stacking the Num Noms in countless arrangements E opted to go for a simply, savoury pancake with ‘Just Cheese’ (inspired by the Cheesy Burrito Num).

J on the other hand decided to go for a sweet pancake using strawberry ice cream sauce (inspired by the Sophia Strawberry Num).

We had great fun experimenting with ideas for flavour combinations when it came to creating toppings for our pancakes. The Num Noms stackable figures kept the children entertained whilst I dealt with the hot oil and flipping of the food, they then became a fabulous tool and source of inspiration for flavour combinations.

Purchasing & Pricing Information

Num Noms toys are available from a range of high-street and online retailers including Toys R Us, Smyths and The Entertainer.

There are two different styles of Lunch Box Deluxe Packs to choose from, each one being priced at £14.99

Num Noms Mystery Pots are priced at only £2.99 per pot, each one includes a Num and a 2-flavoured lip gloss which also works as a pencil topper. If you’re really lucky then you may even stumble upon special edition or glitter characters!


Do You Fancy Winning Some Num Noms Of Your Own?

To be in with the chance of winning a set of Num Noms be sure to take part in my latest giveaway by entering below.

a Rafflecopter giveaway

Our Final Thoughts

As always my daughter E was elated to experiment with some new Num Noms especially given that she was asked to make one of her favourite dishes as part of the #WhatsYourFlavour campaign.

The Num Noms are not only fantastic, sensory collectables to keep little ones entertained but they also offer an excellent source of inspiration within the kitchen helping food shy children to build confidence when trying new flavours.

You can find further information upon the Num Noms Series and recipe ideas in my past two Num Noms posts:

#MiniChefs with Num Noms – Review & Marshmallow Toffee Krispy Cake Recipe

Happy #UnBoxing Day With Num Noms

For further information upon the Num Noms range visit www.numnoms.com

Have A Happy Pancake Day!

I hope that you find some inspiration from this post, I would be really interested to hear what toppings, fillings or flavours you may use on Pancake Day this year.

You can either leave a comment below, send me a message on my many social media platforms or drop me an email.

Also be sure to keep an eye out for other Num Noms Pancake Day posts on Twitter using the hashtags #NumNomFoodie and #WhatsYourFlavour

  • Num Noms Lunch Box Deluxe Set Product Rating
  • Num Noms Mystery Pot Product Rating

Disclosure: We were sent the above products for the purpose of this post however all opinions are our own.



  1. Laura jenkins
    February 28, 2017 / 10:04 am

    I must say that I haven’t really heard about these until now but what a fantastic way to get children in the kitchen and interested in cooking and trying new flavours!

    • February 28, 2017 / 10:20 am

      Make sure you enter the competition!

  2. Sue Stoddart
    February 28, 2017 / 5:28 pm

    Oh your little girl is adorable, they look like lots of fun! My little girl is really getting into these!! This would be a gorgeous treat for her, especially as she’s been doing so well at school! Thanks for the chance, have a lovely day! x x

  3. melanie stirling
    March 1, 2017 / 2:30 pm

    Thank you for the giveaway,my niece loves these so fingers crossed.

  4. Sam Rhodes
    March 1, 2017 / 7:53 pm

    We came across nomnoms at christmas, my little boy loves them! there fab i think!

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